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This was all about combining stunning visuals with quality functionality.

Picture perfect finish

The thing that really makes this project stand out is the quality of its images. It isn't unusual to find an online retailer that needs to sell complex products, with dozens of colours or a variety of sizes. What is unusual is that Barbed can find images for each and every option combination. 

That meant we needed a simple and intuitive product page that easily communicate the complexity of choice available. With just a few tweaks to Zone1, Barbed had a powerful selling tool for any product.

  • Complex ProductsComplex Products
  • Easy InterfaceEasy Interface

Barbed Home Page
Barbed Product Page