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An Enterprise eCommerce website for a serious online retailer.

We've got a longstanding relationship with Lukehurst and we're proud to announce that they've just switched over to our new platform!

Still, it could easily have been so different. Lukehurst have a retail system that powers their warehouse and back office; that supplier offered them a brand new eCommerce website at a suspiciously low price. 

Fortunately, Lukehurst aren't the sort to be lured in without doing their due diligence. Once they looked at all the factors, Iconography was the obvious choice. The lesson here is to beware of suppliers that overpromise and underdeliver; furniture eCommerce is not as easy as it first seems.

Look to see if your developers have had one successful site, or ten; speak to their clients. With a little digging, the warning signs will be obvious. They were for Lukehurst. 

“A website that performs as promised”

Why did they choose Iconography?

Furniture Specialists

Furniture eCommerce isn't straightforward. Lukehurst chose us over another supplier for that reason; our furniture clients succeed.

Account Management

After almost a decade, our Account Managers know Lukehurst inside and out. We've formed a great partnership that helps to drive them forwards. 

Supercharged Search

Getting the Site Search right was critical for Lukehurst. We use ElasticSearch as the starting point, and then boost it even further!

Successful Integration

Lukehurst needed a successful integration with their warehousing software. It's quite complex, but unlike some, we know how to integrate properly. 

Our core B2C eCommerce platform
Our core B2C eCommerce platform

Enterprise level eCommerce, tailored for each client by our team of dedicated developers. XTRO eCommerce features a comprehensive suite of leading edge features, including personalisation and intelligent merchandising to drive performance and deliver higher levels of user engagement and conversions.

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